CEO Merit badges is for the successful CEO who wants to round out their skill sets without
reading 10 different books. It allows for a high level, quick read of the basics in all of
the core leadership areas. Put together from working with CEOs for 10 years, Mary has
summarized what every successful Leader needs to know.
CEO MERIT BADGES
CEO Merit Badges is a training company for CEO’s and Executives. Today we
have 10 core Merit Badges or training areas. After having worked with CEO’s
and Executives for over 5 years as a CEO Coach and having numerous leadership
roles, I believe this is the fastest and most comprehensive way for CEOs,
Presidents, Senior Executives or Business Owners to gain knowledge in the
areas they would like to enhance.
CMB Basic Training is an introductory experience in either half day, full
day or two day training format that encompasses the first CMB book. CEO
interaction is key to the participants learning and Mary Marshall will lead
and facilitate this course. CMB Advanced is centered around advanced learning
on each of the Merit Badges, grouped by topic to provide the Executive with more
in depth knowledge of the subject. These are taught primarily by the topic experts.
MARKET
The target market for CMB are first time CEO’s, business owners or executives
that are looking to grow their leadership and technical expertise but don’t want
to read 100 books or go back to school.
MISSION
CEO Merit Badges is a fun and easy way for Executives to learn the tools of
the trade for leading great companies.
CEO MERIT BADGES BOOK #1 (10 Basic Merit Badges)
- Vision
- Culture
- Role of the CEO
- Executive Team
- Hiring
- HR & Employee Handbook
- Marketing & Sales
- Finance
- Operations = Execution
- Exit Strategy
ADVANCED MERIT BADGES
FINANCIAL MANAGEMENT MASTER BADGE
- Budgeting
- Banking
- Venture Capital
- Financing
- Balance Sheet & Profit & Loss
- Key Indicators
- Cash Flow Forecasting
LEADERSHIP MASTER BADGE
- Coaching
- Strategic Planning
- Communications
- Negotiations
- Ethics
- Partnerships
- Delegation
MARKETING MASTER BADGE
- Product Strategy
- Public Relations
- Presentations
- Advanced Marketing
- Online Marketing
- Direct Marketing
SALES MASTER BADGE
- Sales Team
- Reseller Agreements
- Sales Compensation Plans
- Vendor Agreements
HR MASTER BADGE
- Negotiations
- Outsourcing
- Conflict Resolution
- Employee Reviews
- Employee Reward Programs
- Employee Files
- Job Descriptions
BUSINESS OPERATIONS BADGE
- Insurance
- IT
- Legal Eagle for the CEO
- Customer Service
- Legal Entities
- Disaster Planning
- Crisis Management
- Risk Management
